http://work.momonaut.com M 0 M 0 Mon, 07 Nov 2011 12:52:55 +0000 http://work.momonaut.com en http://work.momonaut.com/APP-s-FB-Varios http://work.momonaut.com/following/work.momonaut.com/APP-s-FB-Varios Mon, 07 Nov 2011 12:52:55 +0000 M 0 M 0 2264564 <img src="http://payload.cargocollective.com/1/0/10166/2264564/Camper00_835.jpg" border="0" width="720" height="1114" width_o="720" height_o="1114" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Camper00_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Camper01_835.jpg" border="0" width="719" height="1113" width_o="719" height_o="1113" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Camper01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Verti_Desconciertos.jpg" border="0" width="520" height="720" width_o="520" height_o="720" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Verti_Desconciertos_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Cigarclean_01.jpg" border="0" width="520" height="752" width_o="520" height_o="752" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Cigarclean_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Cigarclean_02.jpg" border="0" width="520" height="733" width_o="520" height_o="733" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Cigarclean_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Movistar_01.jpg" border="0" width="520" height="699" width_o="520" height_o="699" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Movistar_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Movistar_02.jpg" border="0" width="520" height="699" width_o="520" height_o="699" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Movistar_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/Movistar_03.jpg" border="0" width="520" height="699" width_o="520" height_o="699" src_o="http://payload.cargocollective.com/1/0/10166/2264564/Movistar_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/SMiguel_1.jpg" border="0" width="520" height="801" width_o="520" height_o="801" src_o="http://payload.cargocollective.com/1/0/10166/2264564/SMiguel_1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/2264564/SMiguel_2.jpg" border="0" width="520" height="881" width_o="520" height_o="881" src_o="http://payload.cargocollective.com/1/0/10166/2264564/SMiguel_2_o.jpg" align="left" /> http://work.momonaut.com/Movistar-Textwars http://work.momonaut.com/following/work.momonaut.com/Movistar-Textwars Mon, 27 Dec 2010 16:45:13 +0000 M 0 M 0 883494 Dec 2010 Agency: McCann Erickson Concept + Art Direction View Site Awards: - El Sol 2011: Bronce - El Ojo de Iberoamérica 2011: Bronce - Inspirational 2011: Plata Movistar wanted a campaign featuring the new BlackBerry Torch, which merges the touch screen and the keyboard worlds into one. The ATL campaign was focused on enhacing the benefits of having these two worlds together, but we wanted to make something else with it. So we translated an everyday discussion to the internet: Which one is better for typing? Do you write better with a touch screen or with a standard keyboard device? We created the first online Textwars, via Twitter. One of the nice things was that the user didn't need to log or connect his profile to anything, but to type the exact phrase he found on is screen from his Twitter App, and we automatically detected whether the twitt was coming from a touch screen or from a keyboard. Besides, a numeric hashtag allowed us to messure the exact scores of the twitters in seconds so that we could find out who were the fastest typers. The action lasted 5 days, with 5 competitions each day, and it was launched right before Christmas. <img src="http://payload.cargocollective.com/1/0/10166/883494/tw1_835.jpg" border="0" width="835" height="590" width_o="835" height_o="590" src_o="http://payload.cargocollective.com/1/0/10166/883494/tw1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/883494/tw2_835.jpg" border="0" width="835" height="590" width_o="835" height_o="590" src_o="http://payload.cargocollective.com/1/0/10166/883494/tw2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/883494/tw3_835.jpg" border="0" width="835" height="590" width_o="835" height_o="590" src_o="http://payload.cargocollective.com/1/0/10166/883494/tw3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/883494/tw4_835.jpg" border="0" width="710" height="517" width_o="710" height_o="517" src_o="http://payload.cargocollective.com/1/0/10166/883494/tw4_o.jpg" align="left" /> http://work.momonaut.com/Chatroulette-Killer http://work.momonaut.com/following/work.momonaut.com/Chatroulette-Killer Thu, 26 Aug 2010 18:38:17 +0000 M 0 M 0 593650 Feb 2010 Agency: McCann Erickson Art Direction Awards: - El Sol 2010: Bronce (Viral & Experimental) <img src="http://payload.cargocollective.com/1/0/10166/593650/chatroulette_01_835.jpg" border="0" width="835" height="590" width_o="835" height_o="590" src_o="http://payload.cargocollective.com/1/0/10166/593650/chatroulette_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/593650/chatroulette_02_835.jpg" border="0" width="835" height="360" width_o="835" height_o="360" src_o="http://payload.cargocollective.com/1/0/10166/593650/chatroulette_02_o.jpg" align="left" /> Buzz TV is a Spanish TV Channel specialized in horror content. But nobody (or few) knows that, as long as that territory is actually owned by 13th Street. They asked to create a digital campaign to position them with a very low budget, so they were thinking about doing a banner campaign. Luckily, we convinced them to try something new. The Chatroulette Killer video spread quickly through the social networks and appeared on the most influential blogs and websites, delivering near 10,000 results on Google while searching for “Chatroulette Killer”. Also, the video got 190.000+ hits on the first month of exhibition on Youtube. In addition, we have also detected a copycat, the proof of the “success” of the killer. : http://www.youtube.com/watch?v=Cbkw0Jt4mGU http://work.momonaut.com/World-Cup-2010-Nike http://work.momonaut.com/following/work.momonaut.com/World-Cup-2010-Nike Fri, 30 Jul 2010 21:22:13 +0000 M 0 M 0 505470 July 2010 Agency: Social Noise Adaptation & Design View Project <img src="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_01.jpg" border="0" width="670" height="666" width_o="726" height_o="722" src_o="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_02a.jpg" border="0" width="670" height="796" width_o="726" height_o="863" src_o="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_02a_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_02b.jpg" border="0" width="670" height="796" width_o="726" height_o="863" src_o="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_02b_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_03.jpg" border="0" width="670" height="796" width_o="726" height_o="863" src_o="http://payload.cargocollective.com/1/0/10166/505470/WC2010Nike_03_o.jpg" align="left" /> Nike decided to create a Facebook app so that the spanish football fans could commemorate their first time ever as winners of the 2010's World Cup. They would join a photo album that reminds of those where as kids, we used to stick our favourite sports players. http://work.momonaut.com/Barcelo http://work.momonaut.com/following/work.momonaut.com/Barcelo Sun, 02 May 2010 18:48:07 +0000 M 0 M 0 388339 June 2009 Agency: McCann Erickson Art Direction <img src="http://payload.cargocollective.com/1/0/10166/388339/barcelo1.jpg" border="0" width="626" height="398" width_o="626" height_o="398" src_o="http://payload.cargocollective.com/1/0/10166/388339/barcelo1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388339/barcelo2.jpg" border="0" width="626" height="398" width_o="626" height_o="398" src_o="http://payload.cargocollective.com/1/0/10166/388339/barcelo2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388339/barcelo3.jpg" border="0" width="626" height="398" width_o="626" height_o="398" src_o="http://payload.cargocollective.com/1/0/10166/388339/barcelo3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388339/barcelo4.jpg" border="0" width="626" height="398" width_o="626" height_o="398" src_o="http://payload.cargocollective.com/1/0/10166/388339/barcelo4_o.jpg" align="left" /> This was a proposal made for Barceló´s new website. Our idea was to place a webcam at the rum´s origin, Republica Dominicana, and stream all day long in real time, so that you could actually feel like you were there at the beach. http://work.momonaut.com/Burn-Day-Launch http://work.momonaut.com/following/work.momonaut.com/Burn-Day-Launch Sun, 02 May 2010 18:37:35 +0000 M 0 M 0 388318 February 2009 Agency: McCann Erickson Art Direction <img src="http://payload.cargocollective.com/1/0/10166/388318/burndaysky.jpg" border="0" width="606" height="481" width_o="606" height_o="481" src_o="http://payload.cargocollective.com/1/0/10166/388318/burndaysky_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_01.jpg" border="0" width="634" height="417" width_o="634" height_o="417" src_o="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_02.jpg" border="0" width="634" height="417" width_o="634" height_o="417" src_o="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_03.jpg" border="0" width="634" height="417" width_o="634" height_o="417" src_o="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_04.jpg" border="0" width="634" height="417" width_o="634" height_o="417" src_o="http://payload.cargocollective.com/1/0/10166/388318/burnday_layer_04_o.jpg" align="left" /> Rich Media campaign to launch the new Burn Day. Burn Day is made with less taurine than the classic Burn, to fit your daytime pace. This is why we decided to let people interact and experiment what happens if you have more energy than you need. http://work.momonaut.com/Telecinco-Christmas http://work.momonaut.com/following/work.momonaut.com/Telecinco-Christmas Sun, 02 May 2010 18:25:58 +0000 M 0 M 0 388304 December 08 Agency: McCann Erickson Art Direction <img src="http://payload.cargocollective.com/1/0/10166/388304/t5_01.jpg" border="0" width="640" height="600" width_o="640" height_o="600" src_o="http://payload.cargocollective.com/1/0/10166/388304/t5_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388304/t5_02.jpg" border="0" width="640" height="600" width_o="640" height_o="600" src_o="http://payload.cargocollective.com/1/0/10166/388304/t5_02_o.jpg" align="left" /> Interactive christmas proposal for a national TV channel. Inside each monitor, there would be clips from famous tv stars, each of them saying a phrase. We would give people the chance to combine them, in order to create their own personalized christmas. http://work.momonaut.com/Nestea-Cool http://work.momonaut.com/following/work.momonaut.com/Nestea-Cool Sun, 02 May 2010 18:12:18 +0000 M 0 M 0 388292 April 2008 Agency: McCann Erickson Art Direction <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_01.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_02.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_03.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_04.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_05.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_06.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388292/nestea_07.jpg" border="0" width="620" height="250" width_o="620" height_o="250" src_o="http://payload.cargocollective.com/1/0/10166/388292/nestea_07_o.jpg" align="left" /> Proposal of a Rich Media campaign for Nestea Cool, based on a game where using your Nestea Cool can, you could freeze several elements in a hot scenario. http://work.momonaut.com/Algarrobico-an-illegal-hotel http://work.momonaut.com/following/work.momonaut.com/Algarrobico-an-illegal-hotel Sun, 02 May 2010 17:59:07 +0000 M 0 M 0 388276 July 2009 Agency: McCann Erickson Art Direction View <img src="http://payload.cargocollective.com/1/0/10166/388276/algarrobico1.jpg" border="0" width="640" height="447" width_o="640" height_o="447" src_o="http://payload.cargocollective.com/1/0/10166/388276/algarrobico1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388276/algarrobico2.jpg" border="0" width="640" height="447" width_o="640" height_o="447" src_o="http://payload.cargocollective.com/1/0/10166/388276/algarrobico2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388276/algarrobico3.jpg" border="0" width="640" height="447" width_o="640" height_o="447" src_o="http://payload.cargocollective.com/1/0/10166/388276/algarrobico3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/10166/388276/algarrobico4.jpg" border="0" width="640" height="447" width_o="640" height_o="447" src_o="http://payload.cargocollective.com/1/0/10166/388276/algarrobico4_o.jpg" align="left" /> For 7 years now, the Algarrobico illegal hotel is a pimple that urban speculation has left on one of Spain’s last remaining stretches of protected Mediterranean coastline. Greenpeace asked us to make as many people as possible aware of the problem, so we gave them the opportunity to express how they felt about the illegal hotel by being able to put spots on the politicians faces. http://work.momonaut.com/Greenpeace-Snake http://work.momonaut.com/following/work.momonaut.com/Greenpeace-Snake Sun, 02 May 2010 17:11:18 +0000 M 0 M 0 388231 May 2009 Agency: McCann Erickson Concept development View here Awards: - Silver Cannes Cyber Lions 2009 - Gold El Ojo Interactivo 2009 - Silver El Sol Festival 2010 - Gold LAUS2010 - CdeC Anuario 2010 <img src="http://payload.cargocollective.com/1/0/10166/388231/emailsnake.jpg" border="0" width="601" height="799" width_o="601" height_o="799" src_o="http://payload.cargocollective.com/1/0/10166/388231/emailsnake_o.jpg" align="left" /> Viral low-budget campaign for Greenpeace.